Exclusive Discount & Bantams Box Meal Introduced In New City Partnership

Bradford City have announced a new partnership with Legends Desserts & Burger Bar, ushering in the new Bantams Box Meal and exclusive discounts for season ticket holders.

As part of the two-year deal, Bradford City season ticket holders for the 2024/25 season will receive a 10% discount at Legends’ Oak Lane and Great Horton Road outlets in Bradford. This offer will be available seven days a week on all orders, whether eating in, collecting, or ordering takeaway. The discount is accessible by presenting proof of a 2024/25 season ticket or a ticket for an individual match.

In addition to the discount, Legends, a family-run business with multiple locations across Yorkshire and Lancashire, will also introduce the Bantams Box meal. Priced at £9.95, the meal will be available on home matchdays and includes a choice between a premium Angus beef burger or a chicken burger, along with fries, stir-fried donner, and a drink. This offer will be open to season ticket holders and match ticket holders for the respective game.

Legends Desserts & Burger Bar, known for its premium Angus beef burgers, operates seven stores in Huddersfield, Leeds, Manchester, and Bradford. The restaurant offers a sports-themed menu with halal options, naming dishes after famous figures in football, boxing, basketball, and MMA. In addition to burgers, Legends also serves indulgent desserts like milkshakes, loaded brownies, and custom cheesecakes.

Afzal Hussain, chief executive officer of Legends Desserts & Burger Bar, expressed his excitement about the partnership:

“As a local, family-run business, we are big believers in the City of Bradford and our team, Bradford City! Legends, as a brand, started from very humble beginnings, and while we continue to grow to this day, we give extreme importance to not forgetting our roots. Our values are in line with the club’s, and we want to inspire the next generation of legends to be pioneers in their communities.”

Bradford City’s chief commercial officer, Davide Longo, shared similar enthusiasm, stating:

“We are delighted to be partnering with Legends Desserts & Burger Bar. As a Bradford-born business, Legends hold values which we also hold close to ourselves, having grown a brand now widely recognised across Yorkshire and Lancashire from humble beginnings. We are pleased that, with this partnership, we can also offer benefits to Bradford City supporters, who will be able to make the most of a 10% discount in both of Legends’ Bradford stores. I would like to thank Afzal and his team for their hard work and enthusiasm to get this over the line, and am looking forward to helping this partnership grow.”